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Category: Marketing

Interview with our founder and client Think Technologies on ANA’s Champions of Growth Podcast

October 11, 2024 Blended Collective

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Posted in: Branding, Emotional Marketing, Marketing

Inspiring the Next Generation of Business Innovators at Lawrence Technological University (LTU)

January 10, 2024 Blended Collective

Hi everyone! It’s Lydia here. This month, I stepped into the classroom to teach digital marketing at LTU, which is…

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Posted in: Marketing, Updates

Navigating Brand Love with Relevance, Differentiation, and Consistency

September 11, 2023 Blended Collective

In the ever-evolving landscape of business, the concept of brand love continues as a pivotal factor in establishing lasting consumer-brand…

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Posted in: Brand Love Book, Branding, Marketing

3 Tips to Reinforce Multiculturalism and Emotion in Your Organization

August 19, 2023 Blended Collective

This article by Blended Collective on 3 Tips to Reinforce Multiculturalism and Emotion in Your Organization was originally written for WBENC…

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Posted in: Authenticity, Blogs, Culture, Diversity, Emotional Marketing, Inclusion, Marketing

Celebrating our 5-year anniversary

September 13, 2022 Blended Collective

5…4…3…2…1… HAPPY BIRTHDAY, Blended Collective! It has been an amazing journey! We’ve helped and consulted over 150 businesses with their…

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Posted in: Marketing, Press Releases

Podcast Episode: Taking Control of Your Personal Brand

February 8, 2022 Blended Collective

Taking Control of Your Personal Brand A lot of concepts in the brand world apply to us as individuals, too.…

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Posted in: Branding, Marketing

Among Top B2B Service Providers on UpCity!

November 19, 2021 Blended Collective

Blended Collective is thrilled to officially announce that we are a part of the UpCity community of top B2B service…

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Posted in: Branding, Marketing, Press Releases

The Essential Elements of Building Brand Love

November 15, 2021 Blended Collective

Emotions are a foundation of feeling human. When we relate over a shared emotion, whether it’s joy or sadness, it…

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Posted in: Authenticity, Branding, Culture, Emotional Marketing, Marketing

COVID-19 Recovery Program – Marketing Services Available

February 15, 2021 Blended Collective

Through its Women’s Business Center and funding by the U.S. Small Business Administration, the Great Lakes Women’s Business Council (GLWBC)…

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Posted in: Marketing

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Recent Posts

  • Teaching Global Marketing and Branding in Germany
  • Interview with our founder and client Think Technologies on ANA’s Champions of Growth Podcast
  • Lydia Michael’s Guest Lecture at Vanderbilt University’s Executive MBA Program

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