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Global Perspectives on Brand Love: International Fellows Workshop

As part of the U.S. Department of State’s Young Transatlantic Innovation Leaders Initiative (YTILI), we had the opportunity to lead a Brand Love in Action workshop for a cohort of international fellows hosted by Global Ties Detroit. The group included…

Karanskumar
January 19, 2026

International, Nonprofit

Creating a unique brand, identity and content strategy for the German American Business Council of Michigan

The German American Business Council of Michigan was established in 1994 in Detroit and previously operated as part of the German American Chamber of Commerce Midwest, Michigan Chapter. CHALLENGE With its transition to an independent non-profit organization as of 2020,…

Karanskumar
January 14, 2026